Udoh Calls for ethical storytelling in African brand campaigns

Anietie Udoh, a respected creative marketing strategist and Divisional Director at Marketing Edge Nigeria, has called on African brands and agencies to embrace ethical storytelling as the foundation for impactful and globally competitive campaigns. He believes that as global advertising landscape evolve, African brands have the opportunity and responsibility to lead with stories that not […]
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Rivers govt condemns report claiming Julius Berger withdrew from project sites

Rivers state government has described as misleading and malicious, a report that construction giant, Julius Berger, has started withdrawing from project sites in the state following alleged shortfalls in payment by the government. A statement signed by the Senior Special Adviser, Media, to the Rivers State Government, Mr Hector Igbikiowubo said the report was a […]

NCDMB builds career capacity among youths in N- Delta

By Jimitota Onoyume Nigerian Content Development and Monitoring Board ,NCDMB, has charged participants at its just concluded five days training on subsea and FPSO to effectively utilize the knowledge gained to add value in the oil and gas sector. Presenting certificates to the participants at the end of the exercise in Warri south local government […]

NANS, others hail Tinubu, say ITF DG delivering

By Luminous Jannamike ABUJA – The leadership of Nigeria’s major student unions has commended President Bola Ahmed Tinubu and the new Director-General of the Industrial Training Fund (ITF) for transformative reforms in the Students Industrial Work Experience Scheme (SIWES), describing the recent developments as a ‘paradigm shift’ that aligns with the president’s Renewed Hope agenda. […]

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