Founder of Africa Rising TV and musician, Yajna, has spoken of how her passion for music came from childhood.

Yajna is a passionate and driven Swedish singer and songwriter, businesswoman and entrepreneur, CEO and founder of Africa Rising TV and Afro Vision and also Board Member of the Global Entrepreneurship Festival. She was part of a GEF delegation visiting Nigeria in September 2025, for the Global Entrepreneurship Festival Business Mixer that took place in Lagos.

During her visit in Africa with the GEF the delegation also visited Accra, Ghana to meet with and shake hands with President of Ghana, John Mahama. Yajna has just visited Ghana once more where she performed during the Award and Gala night at the GEF in Accra, taking place during 21-23 November, where she also had a mission as a distinguished board member. Yajna visited Nigeria 2024 to perform at the GEF 2024, taking place in Akure, Ondo State. Yajna was also on the speaker panel for the Women Congress during GEF. With her love for the African culture, music and lifestyle she is now ready to take her next step in her career where she set her goal to embark into the African music and entertainment scene.

Yajna is highly involved in several project on the African Continent and she is pushing her music into the African Music Scene.

As the CEO and founder of Africa Rising TV and Rising Phoenix Music Group Yajna wants to push and empower aspiring new talents and creators across Africa and the Globe. She runs her record label where she wants to get more talents to be able to work on their talents and passion. Within her label she is also a video producer, and has produced all her music videos and a documentary about herself, WOMAN, that can be seen on Amazon Prime.

Yajna is a proud mother of two teenagers, she is highly engaged in work to inspire and empower, especially the youth and she is a spokes woman for woman empowerment and mental health.

” My love and passion for music is inborn. I just feel compelled to love music from way back when I was growing up”, she said.

Yajna is also a lover of action sports such as dirt bike riding and skateboarding and is highly active on the snowboarding scene. She is a dedicated artist and creator with a mission to spread love, hope and empowerment. In all her work she brings her love for music and inspires to follow your heart and your dreams.