By Elizabeth Uwandu

THE need to bridge the gap between experiences in  universities and the reality among Nigerian youths in the field was the theme for the eighth edition of  The Academic Summit, TAS 8.0, organised by Communicators for Christ, University of Lagos, UNILAG.

Tagged ‘The Digital Leverage: Opportunities in Contemporary Media, the summit gathered students from various tertiary institutions and had seasoned media experts such as Chuka Obi, the Creative Director of DDB; Feyi Olubodun, MD/CEO Insight Publicis; Adekunle Ayeni, CEO BlackHouse Media; Enitan Denloye, Vice President, Brands and Advertising, Airtel Nigeria; Tonye Bakare, Online Editor, Guardian Newspaper; and Bayo Omoboriowo, President Buhari’s personal photographer, among others.

TAS 8.0 provided  participants the platform to rub minds with  media professionals on the right knowledge and skills needed to succeed in today’s changing society; opened students’ eyes to  present opportunities in the digital age and how to leverage on such opportunities, as well as provided a platform for subsequent career and professional mentoring.

Obi and Olubodun spoke on the need to be versatile and creative, while Omoboriowo, Feyin and Adeleye advised the students on the need to utilise social media for meaningful development  that will project the image of the country , rather than engage in social vices.