By Elizabeth Uwandu

LG electronics recently launched the much anticipated 10.10.10 package which offers customers a ten-year warranty on a variety of products ranging from Refrigerators, Chest Freezers and Air Conditioners with Inverter Lunear Compressor/ Inverter Compressor.

Other products with this warranty are Washing Machines with Inverter/ Direct Drive Motor, Charcoal Lighting Heater in micro wave and Cordless Vacuum Cleaner with Smart Inverter Motor.

Spokesperson for LG Electronics, Mrs. Blessing Obiesie  told journalists at the event held in Lagos that the initiative was formed by the need to make more customers enjoy  value durability on major LG products; a feat that was once the exclusive preserve of premium customers.”

She said: “ Prior to now, we had warranty of two years on our products. But for some of our premium ones such as the big sized freezer, and the big Air Conditioners, the warranty was 10 years. Right now, we have extended the 10-year warranty to smaller products like the refrigerator, small freezers, microwave, vacuum cleaners and washing machines.”

Her words ,” This campaign is to tell our customers that apart from premium customers enjoying this warranty, average customers will now enjoy a whole lot of products.”

Continuing she said: “The prices remain the same. LG as a brand is set to give its customers value for product bought via durability and through cost effectiveness by making the products affordable to all customers.”