
Late Ameyo Adadevoh
The ninth edition of ‘Corporate Elite’ 2015 concert, co-sponsored by Pepsi and MTN set ablaze the Convention Centre of Eko Hotel and Suites last Sunday as the two prime brands unleashed their brand ambassadors to thrill corporate guests who thronged the venue.
The audience was held spellbound from start to finish, not only by the MTN and Pepsi ambassadors, but also by top artistes, both local and international, who dished out their evergreen and brand new tones.
The event took another dimension with the emergence of Nigeria’s king of soul, Timi Dakolo singing Iyawo mi. The song reverberated as young ladies sang along with so much gusto. Banky W’s Yes No was good enough to maintain the tempo of excitement among the audience who kept asking for more. Mr. Olu Maintain staged a comeback with his popular tone Yahooze, driving audience crazy while Styl Plus was cool and calm on stage with Olufunmi.
Tecno the rising star of Nigerian music took the entertainment notch higher with Baby Palanga and other beautiful songs from his music inventory.
Cobhams Asuquo marked his presence, combining instrument with sonorous rendition of Duro, while Nigerian rapper and singer, Mo’Cheddah dished out tunes from her award winning album, Franchise Celebrity.
112 and Jagged Edge, American R&B singers went memory lane, as far back as 1997 spending more time to entertain their fans with 112 singing Anywhere, Dance With Me, It’s Over Now amongst others.
The event reached its climax with the performance of Nigerian superstar, Sound Sultan who kept fans on their feet singing Orobo, Mothaland and Ole. Guests however became emotional and more patriotic when African China stormed the stage with his award winning political song, Mr. President. Everyone joined the superstar to echo the lyrics – ‘lead us well’.
Speaking at the event, Managing Director, Seven Up Bottling Company, Mr. Sunil Sawhney described the event as bigger and better with the artistes who performed at the concert. He said Pepsi as an international brand is proud to be associated with the Corporate Elite Concert to give its teeming consumers a platform to enjoy themselves and live for now. He noted that the recent signing of Seyi Shay as Pepsi Ambassador was in line with the vision of the brand to encourage young Nigerians to continue to aim high adding that Pepsi is committed to providing opportunities for them to make their dreams come true.
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