In addition to an existing list of partnerships and broadcast rights earned for the Nigerian sporting public; Sports Radio, 88.9 Brila FM has entered into yet another partnership arrangement, this time with the Nigerian Basketball Federation, NBBF.

This partnership is geared to satisfy the thirst of basket ball-loving Nigerians as well as immensely contribute to the development of the game in the country.

At the agreement-signing ceremony in Abuja, the NBBF, represented by its President, Tijani Umar and Secretary Francis Gbiri expressed the body’s happiness over the collaboration bound to positively impact the growth of the sport in the country.

An elated Umar told the gathering, which had in attendance, the CEO of Sports Radio, 88.9 Brila FM, Dr. Larry Izamoje, that the partnership will help promote and project Basketball league in Nigeria and beyond.

He said: “this event is momentous as Brila FM remains the only platform that can help project and promote basketball in Nigeria with the partnership bound to serve as catalyst to the growth of basketball in Nigeria”.

This is another big step taken by Africa’s first all-sports radio dial in satisfying the thirst for more action by sports fans.

Speaking on the partnership with NBBF, Dr. Larry Izamoje said: “We have again proven our commitment to the all-round growth of sports in Nigeria; this is another leap and we again reassure sports fans, home and abroad that, as a truly global brand, we remain committed to robust delivery and continually-enriched” content in our bid to consolidate our leadership position in the business of sportscasting.