Owei Lakemfa

HP brings new printing solution to IT market

 By Emeka Aginam
Global hardware  makers and printing solution providers, HP has unveiled a new category of web enabled printing solutions designed for the cloud that will, for the first time, allow people to Print from any email device to any new ePrint-enabled printer from anywhere in the world through the new HP ePrint technology ( as well as s tore documents or files in the cloud and print direct when needed.

The new solution also transform their printers into publishing platforms from which they can customise print apps, such as news and creative after school activities, directly to their home or business printer and also manage and customise their full printing experience through the new HP ePrintCenter to enjoy relevant, fun and interesting content that is formatted for efficient printing

To showcase these new solutions, HP  has announced a full suite of web-empowered e-All-in-One printers for home and business starting at €99 (4). These will be the first printers able to access directly to the web content like colouring pages and 3D characters and HP quick forms.

“We are once again revolutionising printing to make web-empowered, cloud-enabled printing the new industry standard,”  Vyomesh Joshi, executive vice president, Imaging and Printing Group, said in a statement., adding that ,  HP. “We know that our customers want an easy way to print their content, anywhere, anytime. We’re making that a reality today by giving people the power to print from any web-connected device – smartphones, iPads, netbooks and more – to any printer in our portfolio above €99. The world has changed.” 

HP web-connected products and services are supported by a digital print advertising platform that can be leveraged by print app partners. Customers can get premium content at no additional cost and brands can add value to their audience by populating select print content with customised messages, promotions and information like coupons or local services.

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