My sojourn into marketing communications started more than twenty years ago as a Journalist with the African Concord magazine. I was a proof reader and also a Sports Reporter under Soji Omotunde, the Editor and Lewis Obi, Editor-in-Chief. My friends back at the university like Tunji Olugbodi, Folabi Sorunke were already doing well in Advertising. Then, an opportunity to work with the highly respected Taiwo Alimi in his PR agency came up and I joined him as Media/Marketing Manager.