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How marketing should be during VUCA times — Wulff-Caesar

How marketing should be during VUCA times — Wulff-Caesar

Marketing Ace, Chris Wulff-Caesar, has called on Nigerian marketers to rise and steer their businesses out of the current storm triggered by the COVID-19 pandemic. He made the call-to-action during a Chief Marketing Officers tiered webinar, organized by Advertisers Association of Nigeria (ADVAN) and titled “Marketing in a VUCA Environment”. According to Wulff-Caesar, the whole
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Media agency releases influencer marketing report

Dotts Media House has released the second edition of its Nigeria Influencer Marketing Report, NIMR. The report, released during a session at the just-concluded Social Media Week 2020 tagged The Digital Jollof – A Deep Dive Into Influencer Marketing, throws light on the effectiveness of influencer marketing in the growing media space. Speaking at the
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Ejimagwa demystifies Multi-level Marketing in new book ‘Work What Works’

With poise, insight and humour, internationally distinguished multi-level marketer and Longrich’s brand ambassador cum Africa’s number one, Titilope Ejimagwa, tells the story of her life from childhood to marriage and her journey into multilevel marketing in spite of speech difficulties, in a way that showcases her resilience in the face of limitations in her new autobiography ‘Work What Works’.

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Over 700 women in marketing and communication brainstorm on way forward

With historical trends showing that only very few women professionals are ever able to progress to the boardroom in Nigeria and globally, stakeholders at the Women in Marketing and Communications Conference/Awards, WIMCA, have urged female marketing and communications professionals to be deliberate in pressing for progress to the highest position of leadership in their careers.

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