While some analysts have argued that government has what it takes to use its political will to correct every abnormality in the marketing industry, I consider the role being played by a few of our colleagues as not patriotic enough.
While Woolworths has canned its three-store pilot project in Nigeria, citing a mismatch with the Nigerian consumer and climate, Broll Nigeria says this need not deter South African retailers from profiting in the country.
January 13, 2014
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