Amid Nigeria’s economic challenges and global financial volatility, seasoned real estate expert and hospitality entrepreneur, ESV Dr. Wole Kajola FNIVS, has reaffirmed the enduring value of real estate as a resilient and strategic investment.

Dr. Kajola, a Fellow of the Nigerian Institution of Estate Surveyors and Valuers and the CEO of Whitefield Hotels and Wole Kajola & Associates, described real estate as one of the most dependable avenues for wealth creation — especially in difficult economic times.

“Everyone dreams of having a place to call home,” he stated. “That desire never fades — and because of that, real estate will always hold value.”

Recognized as a visionary in Nigeria’s property sector, Dr. Kajola emphasized that despite inflation, surging building material costs, and tight access to capital, real estate continues to provide unmatched security and long-term returns.

“The fact that some people are struggling financially doesn’t mean others aren’t building wealth. Buildings are going up, land is being acquired. If you have capacity and foresight, this is the moment to act,” he asserted.

Drawing from his experience managing both real estate and hospitality ventures, he pointed out that nearly every successful entrepreneur includes property in their investment portfolios — not by coincidence, but by strategy.

“Real estate isn’t just about profitability — it’s about permanence,” Dr. Kajola added. “It provides stability, legacy, and generational wealth. Even in tough economic times, the sector remains resilient.”

While acknowledging the numerous challenges currently facing the industry — including escalating cement prices and rising operational costs — he emphasized the power of resilience, innovation, and strategic planning.

“Real estate is still viable. With creative financing and efficient planning, developers and investors can overcome today’s constraints,” he affirmed.

Beyond profits, Dr. Kajola positioned real estate as a critical tool for national development. “We’re not just constructing buildings; we’re building communities and securing futures. This is how we move Nigeria forward,” he declared.

To young developers and aspiring investors, his advice is clear: “Don’t give up. Real estate rewards those who remain patient, focused, and strategic.”

As Nigeria looks to revive its economy and foster sustainable development, ESV Dr. Wole Kajola continues to champion real estate as a pillar of growth, stability, and opportunity for future generations.