Nigerian artist and founder of Garga Art Galleries Limited, Aliyu Aminu Ahmed, emphasizes in a recent interview that art transcends monetary value, serving as a vessel for cultural preservation and emotional resonance.

“A painter works with paint; an artist works with ideas, emotions, and forms,” Aliyu articulated in a recent interview. He distinguishes his creations as narratives meant to be lived and felt, rather than mere decorative commodities.

Aliyu’s approach to art collection is equally discerning. He prices his artworks based on the depth of connection they evoke, deliberately avoiding mass production. “Price, in this case, is a filter,” he noted, aiming to attract collectors who seek a profound engagement with the artwork.

At Garga Art Galleries, the acquisition process is intentionally curated. Prospective buyers are engaged in conversations about their connection to the piece, ensuring that each artwork finds a home where its narrative will be cherished. “We curate both the art and the audience,” Aliyu stated, highlighting the gallery’s commitment to legacy over sales.

Beyond sales, the gallery mentors emerging artists, instilling in them the importance of protecting the integrity and provenance of their work. Aliyu advises new collectors to “adopt” art, urging them to delve into the stories behind the pieces and understand their significance.

Defining success not by profit but by lasting impact, Aliyu shared, “When someone calls me ten years after buying a piece to say they still sit with it, still see new meaning, still feel something—that’s success.” His philosophy positions art as an enduring investment in emotion and cultural heritage.

Through Garga Art Galleries, Aliyu champions a model where art is not just sold but is a medium for storytelling, cultural preservation, and emotional connection, ensuring that each piece continues to inspire and resonate for generations.