.LG electronics

By Adeola Badru, Ibadan

LG Electronics has reiterated its commitment to driving healthy living through nationwide Corporate Social Responsibility (CSR) initiatives and extension of its ‘Life’s Good with LG Wash’ intervention launch in Ibadan, Oyo State.

The new Free Wash Centre is situated at the LG showroom in Iwo road, Oyo State.

Speaking at the launch, the General Manager, Home Appliances Division, LG Electronics West Africa, Mr Brian Kang, said the company is committed to driving sustainability through inclusive growth. “For us, we believe that ‘Life’s Good’ when shared with others.

“We have remained competitive while improving sustainability; we have enabled investment and innovation required to deploy new technologies and to safely and responsibly develop progressive products. LG Electronics will continue to support communities even in the future,” he said.

Commenting on the new opening, Mr Hari Elluru, Head of Corporate Marketing Division, LG Electronics West Africa, the free wash centre is designed to operate on a daily basis in order to improve the living conditions as well as support the daily washing needs of people in the area.

“LG Electronics has over the years continued to receive commendation from Nigerian consumers for having their interest at heart in the development of cutting-edge technological products. In almost four years of operating, all the free wash centres have served over 50,000 people and washed more than 500,000 sets of clothes,” he said.

The laundry cabin is equipped with state-of-the-art facilities to effectively take care of the laundry needs of the people for free. The facility with several LG Washing machines, Dryers, Air Conditioning units, uninterrupted power supply, constant supply of water among others is to ensure that the facility operates seamlessly.

The free wash centres initiative will continue for a while tending to the immediate need of the people within the community where they are installed. The aim is not to serve only customers that mostly patronize LG Electronics but to serve all and sundry within the community.

LG Electronics has over the years been at the forefront of giving back to society– engaging in different activities from different sectors including education, health, youth empowerment etc.

The company has commissioned four Free Wash Centers across the country, Port Harcourt, Lagos, Benin and Kano with the aim of supporting communities lacking adequate water to efficiently carry out laundry activities as well as encourage proper hygienic living.

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