By Theodore Opara
FOR the first time, global sales by Mercedes-Benz passed the mark of 200,000 units in a November: deliveries of 209,058 cars constitute an increase of 5.3 per cent. Not only was a new record high reached for the month, but unit sales also increased by 1.4 per cent in the period of January to November.
Last month and also since the beginning of the year, the previous year’s sales were exceeded in the three largest markets: China, Germany and the United States. Important growth drivers for Mercedes-Benz unit sales in November were compact cars and SUVs, among other things due to new models such as the A-Class Saloon, the B-Class, the GLC and the GLE.
In the first eleven months of the year, Mercedes-Benz maintained its market leadership in the premium segment in markets including Germany, UK, France, Spain, Belgium, Switzerland, Poland, Denmark, Portugal, Turkey, South Korea, Japan, Australia, Thailand, Canada, Republic of South Africa and other markets.
“With convincing products and the impetus from our model offensive with compact cars and SUVs, we have started the year-end spurt with confidence. In November, we presented the Maybach GLS, the first SUV model from our exclusive Mercedes-Maybach brand. For our customers, the Mercedes-Maybach GLS combines the advantages of the popular GLS with the luxury of a high-end Saloon that Maybach customers are used to.
“Since the Mercedes-Maybach S-Class Saloon was launched in 2015, more than 45,000 units of this model alone have been delivered to customers all over the world,” stated Britta Seeger, Member of the Board of Management of Daimler AG and of Mercedes-Benz AG responsible for Sales.