By Juliet Umeh
As Nigeria joins the rest of the world to mark the 2019 International Women’s Day, IWD, today , LG Electronics said it has also renewed efforts to help women accelerate gender parity by introducing various innovative products.
The IWD is held to celebrate the social, economic, cultural and political achievements of women around the world. The theme for this year is #BalanceforBetter, a call to action for accelerating gender parity.
Realising the need for gender equality and the fact that companies across the world are lending their voice to advocate gender parity, the electronic maker said it has celebrated the efforts of women with products that are friendly while giving women the leverage they need to compete with anyone and develop their potential to the fullest for more than half a century.
LG Electronics Head of Corporate Marketing, West Africa Operations, Mr. Hari Elluru, said:”It’s hard to dispute the positive change towards women in workplaces, education institutes and society. Traditionally men have been seen as early adopters of technology, but more women are influencing the technology trends we see today”.
Some of the products the device maker said it produced specifically to help women achieve target include:
HOM-BOT: This reduces the tedious and time-consuming task of cleaning the home or office. The Robot vacuums take cleaning to a whole new level with their versatility and efficiency. It enables women to take control of their home and still have enough time to appreciate themselves and each other this Women’s Day. It showcases an innovative design that absorbs vibrations and reduces noise.
SteamClean dishwar: This is another product manufactured by LG to create a smart kitchen. It is equipped with one-of-a-kind TrueSteam technology. This product sets itself apart with steam technology that not only cleans more effectively but also more efficiently. LG SteamClean is said to deliver a host of unique performance-enhancing technologies to give customers a whole new way to wash dishes. By spraying the contents with steam at the end of the cycle, the LG dishwasher reduces undesirable water spots by 40 per cent!
With it, cleaning the dishes after a dinner party at home is no longer cumbersome . Just put the dishes in the washer and press the start button, this chore is no longer a gender-based task. LG said it believes that gender parity is fundamental to how economies and societies thrive.