BY ROTIMI AGBANA
It was an electrifying experience for Ibadan consumers of Trophy Lager, a brand from the stable of International Breweries as they were hosted to an enthralling concert at The Palms Shopping Mall, Ibadan; a concert organized to celebrate the 40th anniversary of Trophy Lager brand in Nigeria.
Oritsefemi, Artquake, Taye Currency, Alhaji Pasuma Wonder, Slimcase and Teni, thrilled with their hit songs, as they also sang along while dancing excitedly.
Oritsefemi kicked off the concert with his hit songs ‘Igbeyawo’, ‘Better’ and ‘Double Wahala’.
Speaking after his performance, Oritsefemi said he understood the significance of celebrating the Trophy brand.
“Any brand that has spent 40 years in Nigeria has stood the test of time. Not every brand can withstand the rigor of the business environment in Nigeria. For Trophy to be celebrating its 40th Anniversary It was only natural for me to put in my best for my fans and of course for the consumers of this fantastic brand”, he said.
Next up was one half of singing duo, Artquake, who took the audience through songs such as Abulelawa, Asiko, Farabale and the highpoint of his performance was the rendition of the hit single, Alanta, which got the crowd dancing the unique dance steps that was introduced to go along with it.
Using a live band to show once again why he is one of the most sought after musician in the fuji genre, acclaimed Oganla of Fuji music, Pasuma, made his mark.
The highpoint of his performance was when he presented cheques of cash prizes to winners of the ongoing National Consumer Promotion by Trophy Lager, tagged Honourable Millionaires Promo. Four winners emerged as winners of one million naira while four others won consolation cash prizes of forty thousand naira each.
According to Godwin Oche, National Sales Director, International Breweries, “The concert is our way of appreciating our long standing consumers who have helped the brand by their continuous patronage. We wanted them to have a sense of belonging, have fun with the brand and make them know that they are the reason we are able to celebrate this milestone.”
Askamaya crooner, Teni the entertainer, stepped on stage as the first A-list female artiste of the evening. She immediately caught the attention of the female folks who danced raising their hands to the air. She lived up to her billing as a captivating artiste as she delivered her rave making singles Fargin, Askamaya and Case.