March 28, 2018

Oral education: Unilever targets over 1.5 million Nigerian children

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By Chioma Obinna
With over 2,000 Nigerian children empowered to fight tooth decay on this year’s World Oral Health, Unilever Nigeria Plc, makers of Pepsodent toothpaste is targeting 1.5 million Nigerian children for oral health education this year.

Students Of Different Schools Across Lagos State Brushing their Teeth .At The Lagos World Record Breaking Teeth Brushing Challenge Held at Teslim Balogun Stadium Lagos.PHOTO BY AKEEM SALAU.

Addressing school children who participated, at an event organised in collaboration with the Federal Ministry of Health, to mark this year’s World Oral Health themed:  Say Ahh: Think Mouth, Think Health in Lagos, Unilever Marketing Director, Ghana Nigeria, Bunmi Adeniba said: “Tooth decay is a widespread disease that affects both adults and children, and Pepsodent has taken the lead to fight the disease by teaching children from an early age, the habit of brushing right, morning and night, every day.  The brand intends on educating over 1.5 million Nigerian children in 2018.

“The fight against tooth decay and other oral diseases is one we can win, as long as we keep spreading the message of good oral hygiene. As part of our continuous efforts to fight oral diseases in Nigeria, Pepsodent has partnered with the Federal Ministry of Health to educate 10 million school children by 2020, on the adoption of good oral care habits. We have recognised that children are powerful behaviour change advocates in their homes, often driving conversation and action with parents and peers around issues like this,” she concluded.

Speaking, President, Nigerian Dental Association, NDA, Dr. Bode Ijarogbe stressed the need to empower Nigerians to take control of their oral health.

According to him, empowering them would ensure that more Nigerians enjoy a truly functional and enjoyable lifestyle from childhood into adulthood.

“It is our collective commitment to fight tooth decay in Nigeria. It is important to note that the mouth must be healthy for the body to be healthy, and that is why we are on a mission to ensure that more people are aware of the need to take proper care of their mouth.”   Oral diseases are amongst the most common diseases worldwide. It can be prevented by brushing twice a day (morning and night), with a fluoride toothpaste like Pepsodent.

The celebration was a culmination of events organised by Pepsodent and focused on raising awareness on oral health and good oral care habits.

It was celebrated in grand style and there were free dental check-ups for everyone, various educative, entertaining and engaging activities like spelling bee, dance competition, talent hunt, oral health drama presentation by the children, amongst others.