No fewer than 32 beauty queens are expected to participate in the 2017 edition of Miss Africa beauty pageant in Calabar, an official has said.
Mr Thomas Ikpeme, Senior Special Assistant to Gov. Ben Ayade on Event and Tourism, made this known on Wednesday in an interview in Calabar.
Ikpeme said that the second edition of the contest, which is billed for Dec. 27 in Calabar, will feature 32 beauty queens from Mali, Nigeria, Burkina-Faso, Morocco, Algeria, Tunisia South Africa, Sudan and others.
He said that the Cross River government was collaborating with the Federal Inland Revenue Service (FIRS) and other partners to ensure a successful hosting of the event.
“We believe that we can sell Cross River as a destination for tourism and hospitality, what we are looking for is the number; imagine 32 queens in Calabar, tweeting, using Facebook and Instagram to showcase the beautiful city of Calabar.
“These 32 countries will be represented by 32 beauty queens who have huge followership on social media and we believe that we will be heating 32 countries in Africa at the same time
“Last year we had 18 countries and their beauty queens that participated in the contest. This year, the event is bigger and better because we are expecting 32 countries for the show in Calabar.
“We will have stars like Davido, Teckno Wizkid, Flavour, Patoranking and other artistes from African countries to entertain guest at the show’’, he said.
He saidd that the FIRS will use the occasion of the show to sensitise people on the need to pay their taxes regularly.
Ikpeme further disclosed that the Miss African contest had become a sustainable brand in Cross River, adding that adequate security measures had been put in place to ensure a hitch free show.
He said that the fabrics that would be used by the contestants would be produced by the state garment factory, adding that Cross River was set for the show.
Miss Angola, Loretta Mendez, currently holds the title having won it at the last contest in Calabar, in 2016.
Mendez was presented with a cash prize of 25, 000 thousand dollars with a SUV Jeep by Gov Ayade.