MASSILIA Motors Limited, sole distributor of Mitsubishi Motors in Nigeria, has finally launched the all new Mitsubishi Pagero Sport SUV into the market. The all new Paero Sport is the third generation of the mid-sized sport utility vehicle introduced by Mitsubishi over two decades ago.
Massilia Motors is a joint venture between CFAO and Kelwaram Nigeria Limited. With the joint venture which CFAO has a majority share, the Mitsubishi brand has continued to wax stronger in the Nigerian market. It is among the very few auto companies in Nigeria that have launched new products under the recession.
Speaking at the unveiling in Lagos, the Deputy Managing Director, Massilia Motors, Mr. Kunle Jaiyesimi, explained that the new Pajero Sport SUV is a fully redesigned SUV with completely new features. He said this is the first time that Massilia is introducing the Pajero Sport SUV into the Nigerian market, stressing that though the SUV was a class benchmark in most parts of the world before now, it has only been available in diesel version, hence it couldn’t be formally introduced in Nigeria then.
Explaining the features of the car, the General Manager Massilia Motors, Mr. Navin Chanda, described the Pajero Sport as a powerful SUV with best in class features, yet competitively priced. Powered by a 3.0 litre V6 engine and an 8-speed automatic transmission, the Pajero Sport delivers unmatched fuel efficiency in its class.
The All-new Pajero Sport is a new generation mid-sized SUV developed to be tastefully robust: a stylish and comfortable off-road SUV concept. Inheriting the best of the Mitsubishi DNA, the redesigned model brings with it a refined high quality exterior featuring the Mitsubishi Dynamic shield front face seen on recent Mitsubishi Motors concept cars. The seven- seater SUV uses both sporty and dynamic elements which set it apart from conventional SUVs. In addition handling stability, ride and quietness have all been improved through optimization of the suspension and improvements to the body mounts.
No compromise was made on safety during the designing process as the Mitsubishi Pajero Sport comes with the RISE (Reinforced Impact Safety Evolution) body technology as well as comprehensive active and passive safety features. Surrounded by solid craftsmanship, the interior uses a high console proportion dashboard, as befits a larger SUV, while dynamically styled silver-finish ornamentation and sculpted seats add to its luxurious feel. Paired to an 8-speed Automatic transmission (first for a Mitsubishi model), the 3L Pajero Sport GLS has a powertrain that returns 17 percent improvement in fuel economy over its predecessor and lower CO2 emission.
Speaking on the occasion, the Deputy Managing Director, Mr. Kunle Jaiyesimi stated: “At Massilia Motors we are committed to satisfying our customers that is why we have created tailored services for our fleet owners and organized activities such as the Mitsubishi Free checkup week where existing Mitsubishi customers were invited for free diagnosis and discounted spare parts.”
The Pajero Sport launch took off with a press conference followed by a customers’ fleet Forum and test ride session at the Landmark Towers Waterfront.