By Rosemary Onuoha
EXWCUTIVE Vice Chairman of Insurance Brokers of Nigeria Limited, IBN, Mr. Prosper Okpue, has said that the firm will be unveiling a new brand identity very soon.
Okpue who disclosed this at a media parley in Lagos last week, noted that the new brand identity is a resurgence of the firm’s commitment to its clients that it will be around for another 62 years as a truly independent company focused on helping her clients venture boldly with confidence and maximize opportunities created from their enterprises.
Okpue said that the company has deployed in excess of N10 billion into the Nigerian insurance market, adding that the deployment has enabled the firm to have access to key decision makers of all insurance companies to negotiate the best deal for clients whether on programme pricing, robust cover or claims settlement.
”Our new IBN brand identity is a demonstration of our resolve to continue to serve our clients, with knowledge of the past, present and our ability to bring the future today,” he said.
He noted that the 62 years old firm is repositioning to meet current trends and remain afloat for many years to come, adding that the firm is Nigeria’s premier insurance broking and risk advisory firm established in 1955 as C.T. Bowring & Company (Incorporated Insurance Brokers).
According to him, IBN pioneered insurance broking in Nigeria in 1955 and has remained in the forefront of providing innovating collaborative solutions to various strategy sectors of the country.