By Franklin Alli & Rosemary Onuoha
Promasidor Nigeria Limited has complained about low participation of journalists in top media houses in its Quill Awards.
The Awards is a platform to reward journalists in the country with befitting prizes for dedicated news reportage all year round.
Head, Legal/Public Relations, Mr. Andrew Enahoro , who led a team of the company’s Management on sensitization visit to Vanguard Head office in Lagos, observed that journalists from prominent mediums in the country have not really shown interest as desired by the company.
He called on journalists to take advantage of the opportunity and submit entries for the 2015 Quill Awards, stressing “it is crucial that journalists participate actively and submit entries to justify the efforts management of Promasidor is committing towards the awards.”
He said that the company is making series of efforts to wake up participation in journalists because the new Managing Director loves the work of art and would rather commit efforts towards it if journalists do not show interest towards the awards.
He also said that there is need for journalists to show physical attendance at the event and it will gladden the company if only journalists will come out in large number and support their colleagues who are receiving awards by attending the event.
Charles Igbinidu Managing Director of TPT International (Promasidor’s PR Agency), added that although the number of entries have been encouraging, yet , for me I kept saying that there are some media houses that have not been participating.”
He listed the target areas for entries as follows: Industry, CSR, Brand, education, children; photo story, nutrition and future writer category.
He explained that these categories were deliberately chosen because of the focus of Promasidor; and that in terms of participation by journalists more still needs to be done.
“We have different category of prizes; the prize for overall winner is one month training at Thompson Reuters Foundation and one week attachment in a major media house in UK. The last overall winner last year did it at BBC. For the photojournalists the winner goes home with a high-end camera worth N1 million. Since the awards started, I have been very jealous of the photo journalists for what they take home. The price is really high.
“The first edition of the awards was held in May 2013 and the stage is now set to host the 2015 edition. Entry opens on 29th January 2015 and qualifying entry runs from 1st may 2014 to 30th April 2015,” he disclosed.