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Google assures business growth with apps

By Emeka Aginam

Global search engine, Google yesterday when it hosted more than 150 Chief Executive Officers / Chief Information Officers from organizations representing over 100,000 employees at its Chief Executive and Chief Information Officers conference held in Lagos has assured that businesses can enhance productivity using Google Apps for business.

The Google Apps suite offers simple communication and collaboration tools for businesses of all sizes all hosted by Google in the cloud to simplify set-up, minimize maintenance and reduce IT costs.

With Gmail for business, Google Calendar, Google Groups and integrated Instant Messaging (IM); users can stay connected and communicate while on the move.

With Google Docs, users can also share files and work together in real time, ensuring that everyone is working on the same version of a document at all times.

Speaking at capacity building program held in collaboration with 3 Google Authorised resellers – Availsys, Descasio and Upperlink, Juliet Ehimuan, Google Nigeria Country Manager told the gathering that top executives were constantly looking for technology tools that are intuitive, reliable and effective for their businesses.

According to her, the key aim of the conference was to share insights on how ‘Google Apps for Business’ can help remove the bottlenecks sometimes associated with IT solutions delivery and enhance productivity within the organization.

Also speaking at the conference which was first in the series of events targeted at helping top organizations in Nigeria, Abdel W. Benhadaoua, Google’s Head of Enterprise in Emerging Markets, said that, “Google is dedicated to growing businesses through our many products and services.

“In addition to the collaboration tools, the security features on Google Apps were specifically designed to keep data safe, secure and under control. Your data belongs to you, and Apps tools enable you to control it, including who you share it with and how you share it.”

Also in attendance at the conference were senior business and IT executives from Coscharis, e-motion, Transcorp, and Troyka whose companies have already started to reap the benefits of using Google Apps. Senior IT Manager of the Coscharis Group, Dele Ajayi commented that since adopting Google Apps, the Coscharis group has been able to reduce its costs by 50% and increase revenue by 40%.


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