Breaking News

Delta FA condemns Brand Sports awards

The Delta State Football Association is piqued and has taken exception to statements credited to the organizers of the Sports Brand Nigeria Awards which voted Neros Pharmaceuticals as the best sponsors of FA cups in Nigeria.

Delta Sports boss Amaju Pinnick said the following: ”The utterance by Sports Brand Nigeria Awards merely betray their myopic orientation and lack of knowledge of football history in Nigeria and perhaps elsewhere.

We, at the Delta State Football Association whole-heartedly welcome the initiative of Neros Pharmaceuticals in football development, using the FA cup as a platform. We are however embittered with sports Brand Nigeria Awards for being economical with the truth.

To set the records straight, the FA Cup sponsorship deal of the Delta State Football Association with Ecobank (formerly Oceanic Bank) dates back to 1999.

It is therefore most uncharitable and not in the best interest of the game of football for organizers of Awards to be unprofessional in the use of language which tends to pitch one sponsor against the other.

We are not oblivious of the fact that awards such as these have undertones, as the reference to the Delta FA Cup and Ecobank is not only in bad faith but also laced with lots of innuendoes.

The Delta State Football Association is indeed a pace-setter in the football firmament, having had the longest sponsorship history in Nigeria with the glamour of its FA Cup powered by Ecobank as second-to-none in the country.

Arguably, the best FA in the country, we pride ourself as role models in youth soccer development, sponsorship drive, coaches and referees training, organizational prowess and transparency, which in the final analysis has endeared us to our numerous sponsors.

We therefore detest the ignoble and despicable show of desperation as epitomized by Sports Brand Nigeria Awards in throwing courtesy to the winds while basking in the euphoria of cheap publicity.”


Comments expressed here do not reflect the opinions of vanguard newspapers or any employee thereof.