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Gidi traffic grabs social media award nomination

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By Charles Mgbolu
Countless motorists in Lagos and it’s environs who are never far away from social networking site Twitter will be thrilled to learn that their favourite traffic guide; Gidi traffic has been nominated for the SHORTY awards in New York.

Gidi Traffic is a Twitter handle that began operation in September last year, using Social Media and technology to save Lagosians mostly gas money, stress, commuting time and making the roads less congested by helping people vary their routes, ultimately giving Lagosians safer trips through less traffic.

*Free Lagos highway

Gidi traffic also helps with information on filling stations selling the least expensive gas to the nearest hospital for accident victims and areas of unrest to avoid.

The traffic twitter handle was nominated in the “LIFE SAVING HERO” category amongst 399 other people mainly from the USA and a few others from around the world. This very competitive category includes the likes of the New York Fire Department, Actress Sophia Bush and US Congresswoman Gabrielle Giffords.

Gidi Traffic won the highest number of nomination votes in this category from Africa and has been invited for a chance at grabbing the award on March 26 at the Time Center in New York.

According to a spokesperson “Gidi Traffic is the only African amongst the finalists in this category and we are proud to showcase a young and brilliant innovation from Nigeria. We see this as a huge opportunity to put Africa and Nigeria, most importantly on the map for a positive cause. Social Media in Nigeria is gaining a reputation from foreigners as a tool of perpetuating ill deeds, but we hope that this recognition can begin the process of enlightening the world about some of the positive uses of Social Media in Nigeria”

In the social media world, The SHORTY award is equivalent to the Oscars. It is an international award ceremony held annually in New York that celebrates the best of Social Media Users in innovation and excellence.

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