Doing business goes beyond making profit, even though the reason for businesses are founded on profit making.
But also, sometimes extra experiences for the customer is required to draw the attention of both existing and prospective customers.
Today, businesses employ strategies that will keep their customers, particularly these days that people are always on the go to catch or do one business or the other, they need no time wasting or these day customers want to be serviced in the comfort of their rooms.
For these reasons, Access bank launched its newly enhanced and refreshed website with effect from Wednesday, September 15, 2010.
The site, built on Microsoft SharePoint, an application that allows for integration of the Bank’s electronic channels; enhance cross channel transaction capability for customers and other stakeholders thereby making the website the Bank’s biggest branch or touch point.
With the Bank’s website built on Microsoft SharePoint platform, it is expected that the Bank’s customers and other stakeholders will begin to experience unprecedented levels of satisfaction in service offerings and fulfilling experiences in their interaction with the Bank.
The enhanced site offers unique benefits to the Bank’s diverse stakeholders. For customers, it offers convenience and engenders satisfaction through the use of e_banking channels such as internet banking and other ancillary services like Account opening, ATM Application and many more to come.
The website also has a vibrant Live Chat platform granting visitors and customers instant access to our world_class multi media Contact Centre. The expanded functionality has the potential benefit of reducing transactional cost and improving operational efficiency by migrating transactions from branches to alternative electronic low cost channels.
Non customer stakeholders of the Bank would find information retrieval from the Bank’s website easier, thus enhancing their productivity.
It also allows for efficient content management and enterprise search which improves information sharing between the Bank and the different stakeholders; this underscores the Bank’s commitment to improved communication and collaboration with its public.
The launch of this new website constitutes another initiative by Access Bank Plc to enhance its operational efficiency for the ultimate benefit of our highly valued stakeholders, particularly customers.