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40‘s grown Up Glamour40‘s grown Up Glamour

By Yemis Suleiman
With a packed-house overflowing with Memo’s loyal, long-standing clients, press and worldwide guests, Fati Asibelua, the design talent behind Momo, unveiled her Iconic Anniversary Collection at the five-year celebration in Abuja. Inspired by the grown-up, demure glamour of the 1940s, the limited edition collection featured 5 knee-length dresses reminiscent of the era’s ‘New Look’

The collection which is elegant beauty and sophistication from day to night are made up of Knee length hemlines in taffeta, silk satins and Ankara which characterizes the multi-faceted schedule and responsibilities of the modern African woman.

The Collection she says embodies the style and female sophistication of the confidently mature woman. The designer celebrates the woman as entrepreneur and homemaker with five fantastic pieces combining business savvy with nurturing strength. The look was further enhanced with the hairstyling of the Veronica Lake wave, cat-eye sunglasses, ruby-red lipstick and platform shoes keeping it seriously playful.

Adding a unique touch, the collection was presented with models poised as mannequins allowing guests to view the collection up-close. True to her design aesthetic, Fati Asibelua masterfully combined traditional African prints and intricate, handcrafted detail characteristic of the brand with this season’s shapes creating an exciting fusion of African culture and contemporary, in vogue style.


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