By Laide Akinboade
Why I endorsed Samsung brand  —Mikel SAMSUNG brand ambassador and Chelsea    mid-fielder, Mikel obi Monday, said that the durability of Samsung C5212 handset made him to endorse and accept to be the Samsung brand ambassador.

Obi stated this at the kick off of the Samsung consumer promo in Abuja. He said the Samsung brand is not a new brand to him and he has always admired the durability of Samsung handsets.

The midfielder  also kicked off Mikel’s look alike promo and Samsung C5212 and gave out fifty autographed footballs to fans.

Managing Director, Samsung Electronic Nigeria, Mr. James You, said that “Mikel as our brand point’s man has endorsed our new product offering, the Samsung C5212 mobile phone.

The product is our latest offering to our numerous customers in Nigeria. The need for the Samsung C5212 mobile phone arose from market surveys carried out by research agencies which identified the need to satisfy the growing customer’s demand”.