THE American auto brands are gradually bouncing back into the Nigerian market, having lost their leading position to the European and Japanese brands many years ago.
THE Chinese auto brands recorded about a 100 per cent growth in 2011 in Nigeria when compared to their performance the previous year. According to import statistic from the nations’ ports, a total of 4,508 Chinese vehicles were sold in Nigeria in 2011 as compared with 2356 units in 2010. This means that the Chinese brands are fast becoming a threat to the Japanese, Europeans and American brands in the country.
The Range Rover Evoque weekend continued its winning streak by adding Diesel Car Magazine car of the year 2012 awards and best crossover title to its string of awards.
LUXURY all the way or did you say luxury unlimited. Whichever way you put it, that is the best way to describe the Mercedes Benz S-Class, the benchmark for measuring top-end luxury cars. According to Mercedes Benz, the S-Class has become a role model and a showcase car for the entire automotive industry.
YOU can call it the Jeep invasion if you like or the real coming of the Jeep into the country. This is because the Jeep has never been introduced into the Nigerian market with such a backup and aggressive marketing by any marketer.
IN Nigeria today, nobody could imagine financing any project on a single digit interest rate, but Toyota Nigeria Limited, sole representatives of Toyota Motor Corporation in Nigeria has proved otherwise.
