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LG dual door-in-door fridge clinches prestigious Italian award

By Laju Iren,

LG Electronics was recently honoured with the Compasso d’Oro International Award for its Dual Door-in-Door™ refrigerators. The company took home the top prize in the Design Food Preparation and Instruments category at the prestigious Italian award.

Asfridge the oldest and most recognized award of its kind in Europe, the Compasso d’Oro (“Golden Compass”) was established in 1954 to celebrate the products that were made in Italy. Hosted exclusively by Associazione per il Disegno Industriale (ADI), the theme for this year’s award was Design for Food and Nutrition. The 2015 competition was the first time the award was open to competitors from outside Italy, making LG among the first foreign winner of Compasso d’Oro International. Entries were evaluated on three criteria: Innovation, Communicative Quality and Sustainability. The official awarding ceremony took place on December 2 in Milan.

Commenting on this feat, General Manager, Home Appliances division, LG Electronics West Africa operations, Mr. Hyunwoo Jung said: “we are delighted to be receiving this international recognition for the Dual Door-In-Door Refrigerator. Powered by LG’s Inverter Linear Compressor, the Dual Door-in-Door™ makes use of LG’s award-winning door-inside-refrigerator-door concept, doubling convenience over its single Door-in-Door™ counterparts. This energy efficient product is primed to be a durable, long-lasting addition to any kitchen”.

LG’s Door-in-Door concept has revolutionized refrigerator design, giving users quick access to frequently sought food items, while simultaneously reducing cold air loss. LG took the initial Door-in-Door concept one step further by adding another Door-in-Door compartment to double the convenience. Door-in-Door technology reduces the amount of cold air loss by up to 47 percent  and with the addition of a second independent Door-in-Door compartment, cold air loss is further reduced.

“We are humble and honored to be one of the first international companies to receive this prestigious honor and recognition,” said Noh Chang-ho, head of LG Electronics’ Corporate Design Center. “Receiving the 2015 Compasso d’Oro International Award is a testament to LG’s design leadership in the home appliance industry.

 


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