ICT growth is continuous in Nigeria – Lenovo
BY PROVIDENCE OBUH
Lenovo delegation has said that the ICT sector in Nigeria is continuously developing, just as it met with representatives from government and private organizations, as well as business partners, to reinforce Lenovo’ s commitment to Nigeria and outline the company’s business and PC+ strategy in the country.
The delegation was led by Executive Director/General Manager, Lenovo Middle East and Africa (MEA) Mr. Oliver Ebel.
Meanwhile, the company launched a new product called, Partner Network program, designed to skill-up channel partners and strengthen relations across MEA. The introduction of the program in Nigeria will help existing and new partners with in-depth knowledge and tools to enhance their relationship with Lenovo, including access to a free online resource and a loyalty reward scheme.
Speaking at the media brief heralding the product, Ebel said, “Nigeria is one of Lenovo Africa key growth markets and we are here today to affirm our commitment to customers and partners in the country, the ICT sector is continuously developing in Nigeria and technology plays a key role in the development and economic growth of countries; that is why, it is important for Lenovo to bring innovative devices to Nigeria to empower businesses and consumers. This further complements our mission to become the leader in PC+, by addressing the increasing demand to stay connected on different devices.”
He pointed out that products launched in Nigeria are designed to cater to the varied consumer, small to medium Business (SMB) and enterprise markets ranging from desktops and All-in-One devices all the way to the latest family of portables; even as he explained that the company’s business partners in Nigeria include Coscharis, ICT Brokers and Tri-Continental.
Commenting on the launch, Africa general manager, Graham Braum said: “Our channel partners are fundamental to the success of our business as we strive towards ‘becoming the number one PC manufacturer globally. The channel is our primary route to both the enterprise and consumer market and it is important our partners understand our products and capabilities. Our relationship with our partners is the crux of our success globally and in Africa; we invest heavily in this relationship and ensure our product portfolio and program is designed to enable our partners’ success.”
Lenovo, with $US30 billion capitalization in personal technology company is the second largest PC Company in the world, serving customers in more than 160 countries and dedicated to building exceptionally engineered PCs and mobile internet devices with business built on product innovation and a highly efficient global supply chain and strong strategic execution.