The President/CEO,Coscharis Group, representative of BMW in Nigeria, Dr. Cosmas Maduka has described the new BMW 7 Series as an epitome of luxury. Dr. Maduka who was represented at the unveiling of the new BMW flagship sedan at the prestigious Federal Palace Hotel, Victoria Island, Lagos, by the General Manager, Mr. Sola Adigun stated that the new 7 Series LCI is “the contemporary luxury experience for the performance elite” and is set to re-enforce its position as the most innovative Limousine in the luxury segment.
Disclosing that the model has won its place on the presidential fleet in Nigeria, the Coscharis boss said, “The flagship model series of the BMW fleet embodies sporting elegance, refined power-train technology and luxurious comfort in equal measure.” And now, by making a clear step up in terms of product stance, the BMW 7 Series Limousine is set to underline its leadership.
BMW has refreshed the new 7 Series with array of new features including new LED headlights, upgraded interior with optimised soundproofing, markedly improved ride comfort, comprehensive selection of optimal equipment and state of the art safety features.
Also added to the 7 Series model line-up are a new six-cylinder in-line diesel engine the world’s most powerful and the second generation BMW Active Hybrid 7 which sets new performance and efficiency benchmark.
Dr. Maduka however explained that the company is offering the premium product with premium service. “Coscharis Motors shall always endeavor to provide the highest levels of customers service for this elite brand in line with international quality standard” he stated.
Continuing, he said the company is committed to serve its customers, who seek innovative and high performance luxury cars like the BMW 7 Series LCI across the country. According to him, the company has not even scratched the surface of what it wanted to offer the Nigerian customers in the automobile industry.
“We are not celebrating our successful past as a company but more importantly, we are looking into the future. A future that starts now with the launch of the new BMW 7 Series LCI and opening of our Lekki office both being part of our drive to incessantly reinvent the company and BMW brand’s portfolio,” he said.