In furtherance of its mandate to bring health insurance on the door steps of every Nigerian, the National Health Insurance Scheme, NHIS last week in Lagos launched an advocacy drama titled, Bridges.
The sole aim behind the drama was to ensure that all Nigerians buy into the business of saving for their future health challenges. The Bridges would also help to bridge the information gap existing between the concepts of health insurance.
At a formal presentation of the 13-episode-drama to the media, Acting Executive-Secretary of NHIS, Dr. Abdulrahman Sambo, informed that the goal of the scheme is to ensure that every Nigerian has access to health insurance when in need of health services. The drama, which is expected to be viewed on various community and national radio and television stations across the federation, featured Nigeria’s real life scenes and popular actors to drive home its message of ensuring that Nigerians understand the need to secure their future, particularly, as it concerns their health challenges.
His words: “We did a lot of research before we launched the drama and Nigerians will love it. We believe that the drama would go a long way in driving our message. We are going to air it in various Nigerian languages and media stations.
The Executive Director regretted that despite the fact that world over, health is regarded as wealth; the story has remains different in the country. “It is well known that health is wealth, unfortunately, Nigerians still find it difficult to save against health challenges.”
Sambo further explained that health insurance remains a major factor in healthcare financing healthcare adding that the phenomenon has become a mantra of developed nations in saving their citizens from unnecessary deaths.
“We know that health is wealth. But people find it difficult to save towards health insurance. But we seek to reverse the trend. People can actually come together and form community to contribute for health insurance. The role of NHIS is to ensure that such fund is properly managed.”
The NHIS boss enjoined Nigerians to key into the Scheme in order to drastically reduce the rates of morbidity and mortality that could arise from inability to pay for health services when the need arises. Speaking on the newly introduced drama, the Executive Producer of the Bridges, Mr. Akin Fadeyi, explained that the drama showcases the fact that everyone is welcome into the health insurance.