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010 W/Cup: Supersports promises fans life-time experience

Sixty Four live games, highlights and side attractions on high definition television round the clock on four dedicated channels for one full month are the major components of the 2010 FIFA World Cup package, put together by pioneer cable sports network, Super Sports for the teeming football fans in Nigerian for the period the Mundial lasts.

Joseph Hundah, the managing director of Multi Choice Nigeria said, “our mission is to ensure our subscribers have the best World Cup experience possible.”

Gary Rathbone, head of Super Sports Africa told the sporting media in Lagos, Friday that the company’s objective was to give Nigerian football fans the best experience ever, particularly as the coverage for the Nigerian territory would also telecast footages of Nigerian fans in South Africa, where the games would be played .

“There will be a Nigerian Village media centre where we will attempt to unite the fans at home with their counterparts who will be in South Africa.”

He further explained that an array football celebrities have been lined up as studio anchors and analysts.  These include Zambia’s Kalusha Bwalya, former England international, John Barnes, Dutch legend, Edgar Davids amongst other. There are also the regular guests among them like Ghana’s Abedi Pele, Eins Middendorp, Gary Mabbutt, Gary Bailey and Super Eagles assistant coach Daniel Amokachi

Prominent members of the 1994 Super Eagles squad, Taribo West and Victor Ikpeba would take charge of proceedings at the Lagos studio doing analysis, previews and reviews of matches during the Mundial.

To bring World Cup to as many people as possible, the cable network has also configured a means that makes it possible to watch the channel on mobile phones.

The configuration, according to Rathbone was independent of any telecommunications network.  He enjoined Nigerians to support the national team as Africa had resolved to win and keep the trophy for the first time that the continent will be hosting the World Cup.


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