Over the years, promotional campaignsÂ have been the tool employed by companies to up their market share, but this time around, Leather World in collaboration with NIERI said their effort was not to make for more shares, but to reward loyaltyÂ and as well bring customers close to the products of the company.
According to the company, the endorsement of the promoÂ is just one of the hallmarks of the LeatherWorld brand that has transformed the brand into the luxury market leader and clientâ€™s delight over the years.
The company said it commenced its Annual Seasonâ€™s Sale discount promo tagged, â€œThe LeatherWorld Blow Out Annual Seasonâ€™s Sale which started 26th November to 3rd December, 2009 simultaneously across all its showrooms, as well as in the Federal Capital Territory.
Management of the company said the promo offeredÂ an array of exquisite furniture, characterized by detailed finishing. Leather_settee, dining, fabrics upholstery, office, home accessories and more to its discerning style clientele and prospective audience as much as up to 50 percent discount on select items of its product purchased during this unique â€œGive-Backâ€ offer.
The company went on to say that the sale is a loyalty offer for its brand patrons in commemoration of the season as well as a give-back initiative and â€œthis is the first time that the brand which is synonymous with many industry firsts will be pioneering yet another one by running the Blow Out Annual Sale simultaneously across all its outlets within the country.â€ Management of the company said.
The company reported that the sale operates on aÂ platform where the brand offers its existing customers and prospective customers as much as up to 50 percentÂ discount on select items of its product purchased by and between the above dates; (that is during the give back offer.