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APC field education programme to assist resellers

Global leader in critical power and cooling services, APC by Schneider Electric has launched a field education programme, an  establish  skilled team that is dedicated to its resellers in Nigeria.

“This is an investment into the development of the local channel. We waant to help all APC resellers to develop sales and expand the APC product footprint in Nigeria,” the regional director: Africa, Indian Ocean Islands and South Caribbean at APC by Schneider Electric.  Carl Kleynhans, said in a statement.

According to him, APC’s education team will include sales representatives and field sales people to strengthen sales in Nigeria.
“The sales representatives will be expected to build relationships and set up meetings for APC account managers in order to proactively increase purchases and drive project detection by telemarketing, while the field sales people will grow APC’s market share through the development of its reseller customer base.

“The key focus of this programme will be to increase the number of active APC resellers in Nigeria and to support and assist them in increasing sales,” Kleynhans explained.

APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software and systems for home, office, data centre and factory floor applications.

Backed by the strength, experience, and wide network of Schneider Electric’s Critical Power & Cooling Services, APC delivers well planned, flawlessly installed and maintained solutions throughout their lifecycle.  Through its unparalleled commitment to innovation, APC delivers pioneering, energy efficient solutions for critical technology and industrial applications.

In 2008, Schneider Electric acquired APC and combined it with MGE UPS Systems to form Schneider Electric’s Critical Power & Cooling Services Business Unit, which recorded 2008 revenue of €2,6 billion and employed 12,000 people worldwide.

APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design and management software, including APC’s InfraStruXure® architecture, the industry’s most comprehensive integrated power, cooling, and management solution.


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